About Us
Established in 2024 by United Beauty Industries, a subsidiary of Pleion Group Incorporated, Amazura Beauty is an affordable luxury beauty brand that offers skincare and cosmetic products formulated from authentic, natural ingredients sourced from Guyana's Amazon Rainforest. Targeting markets in the Caribbean, Canada, and United Kingdom, Amazura Beauty aims to increase access to high-quality, sustainable products that help consumers enhance their beauty, elevate selfcare and exude confidence.
Vision, Mission, Values
Vision
To be a globally recognised luxury brand committed to developing, designing, and distributing affordable skincare and cosmetics utilizing premium ingredients from Guyana’s Amazon Forest.
Mission
To be the leading provider of luxury skincare and cosmetic products from Guyana’s Amazon Forest through business incubation, manufacturing and partnerships.
Values
We are a part of a trailblazing family of companies on a mission to bring economic dignity to nations.
Family
Love: We have a culture of care, respect, and support. Our relationships within the company are built on mutual appreciation and empathy.
Commonwealth: We have a culture where the profits and achievements of the company are distributed among its members, partners, and stakeholders.
Honor: We have a culture that recognizes and respects the value of everyone within the organization, strategic partners and stakeholders.
We Are Trailblazers
Innovation: We have a culture that thinks outside of the box of history to provide new solutions to age-old problems.
Excellence: We have a culture that focuses on trailblazing high standards in representing products and services in the beauty marketplace.
Customer Care: We have a culture that provides above-average customer care exceeding client expectations and ensuring satisfaction
Connect: We have a culture that focuses on building genuine connections with guests, customers, employees, partners, and stakeholders.
Safety: We have a culture of strong commitment to the safety of employees and customers.
We Are Mission-Centered
Royal Mentality: We have a culture of dominance and leadership in our business arena.
Discipline: We have a culture of consistency and dedication, regardless of circumstances.
Commitment: We have a culture of deep dedication to the organization's purpose of mining the resources in the land, seas, and people of sovereign nations for their economic dignity while protecting them from 21st-century threats.
Loyalty: We have a culture of integrity and ethical behaviour among employees, partners and stakeholders.
